Vienna Art Week

Visual identity design for Vienna Art Week, exploring the tension between order and chaos within contemporary art. Built around the concept of instability, the project transforms the idea of losing control into a dynamic and expressive graphic system. Through evolving compositions, expanding structures, and stretched typography, the identity reflects the balance between discomfort and discovery. The visual language continuously adapts and transforms, creating a flexible system that captures movement, unpredictability, and the ability to navigate change.