Madritz

Typeface inspired by ceramic signs of Madrid

2025

Typeface

Spanish Culture

Typeface design inspired by the ceramic signs of Alfredo Ruiz de Luna. Madritz reinterprets the ornamental richness and handcrafted character of traditional Spanish lettering, translating it into a contemporary display typeface. Drawing from popular graphic culture, the project embraces irregularities, contrast, and expressive details to create a distinctive visual language. Through bold forms and decorative elements, Madritz bridges heritage and modernity, transforming historical references into a cohesive typographic system where each character functions as a unique piece within a unified whole.